Confident woman at a shooting range

Heels & Shells

become your own first responder!

Women-centered firearms education designed to help you feel informed, confident, and comfortable in the firearms space.

philadelphia | new jersey

About Heels & Shells

WE'RE CHANGING THE WAY WOMEN EXPERIENCE FIREARMS.

Heels & Shells was created to give women a welcoming environment to learn about firearms, safety, responsible ownership, and personal protection — without intimidation, without judgment, and without having to fit a stereotype.

Whether you've never touched a firearm or you're looking to sharpen your skills, this is your space. You belong here exactly as you are.

Women learning together in a firearms training class
Benzii Diaz, founder of Heels & Shells

The Founder

MEET BENZII DIAZ

"I DIDN'T CREATE HEELS & SHELLS BECAUSE WOMEN NEEDED ANOTHER GUN BRAND. I CREATED IT BECAUSE WOMEN DESERVED A SPACE TO LEARN."

Benzii Diaz is a certified firearms instructor, Range Safety Officer, and the founder of Heels & Shells — a brand she built from a deeply personal belief that every woman deserves access to firearms education in a space that feels made for her.

Based in Philadelphia and South Jersey, Benzii has dedicated her work to breaking down the barriers that keep women from feeling welcome, confident, and capable in the firearms space.

Certified Firearms InstructorRange Safety OfficerFounder, Heels & Shells

Real Women. Real Results.

What Our Students Are Saying

"I was terrified to even hold a gun. Benzii made me feel so safe and empowered. I left that class a completely different woman."

Jasmine R.

Philadelphia, PA

"This isn't your typical gun class. It's a whole experience. The community, the energy, the instruction — I've never felt more confident."

Monique T.

Cherry Hill, NJ

"The Heels and Shells event was the most fun I've had in years. I came with my girls and we all left feeling like total badasses."

Alicia W.

South Jersey

"I've taken classes elsewhere and nothing compares. Heels & Shells is the real deal — professional, welcoming, and genuinely empowering."

Danielle M.

Camden, NJ

Corporate & Private

BRING HEELS & SHELLS TO YOUR NEXT EVENT.

Private women's firearm classes, corporate experiences, girls' trips, community events, workshops, and brand collaborations. We bring the experience to you.

Partnerships

LET'S BUILD SOMETHING TOGETHER.

Firearm manufacturers, outdoor brands, women's lifestyle brands — if you believe in empowering women, we want to hear from you.

Brand Partnerships | Sponsorships | Events | Collaborations | Media

Get in Touch

LET'S CONNECT.

Have a question, want to book a class, or just want to say hello? We'd love to hear from you.

Heels & Shells

Women-centered firearms education, training, and empowerment. Philadelphia & South Jersey.

© 2026 Heels & Shells. All rights reserved.

Education. Safety. Confidence. Community.